US lead product · Working capital

Inventory Financing

Asset-backed financing secured by stock on hand.

$50k – $10M6 – 24 months2 – 4 weeks
  • Advance rates 50–80% of inventory value
  • Field-exam supported for larger facilities
  • Great fit for e-commerce and Amazon sellers

What is inventory financing?

Inventory financing uses the merchant's stock as collateral. It's the classic solution for retailers and e-commerce sellers who need to build inventory ahead of peak season without tying up cash.

Amazon FBA sellers, in particular, have become a large sub-vertical with specialist lenders competing for the flow.

Product mechanics

Key numbers your BDO team should know before the first call.

Loan range
$50k – $10M
Typical term
6 – 24 months
Indicative rates
8% – 20% APR (indicative)
Funding speed
2 – 4 weeks
Typical borrower
Retailers, e-commerce sellers, wholesalers and distributors.
Why brokers want these
Seasonal repeat business, retailers stock up every year.

Common use cases

  • E-commerce sellers stocking for Q4
  • Retailers building holiday inventory
  • Wholesalers scaling SKU count

Typical borrower qualifications

  • 1+ year TIB
  • $50k+ monthly revenue
  • Inventory tracked in a modern system (Shopify, Amazon, NetSuite, etc.)

Why brokers buy from us

Why working capital brokers buy inventory financing leads from us

What makes this feed different from generic aggregator flow.

Sales channel captured so Amazon-focused lenders get FBA-only flow

Peak-season timing tag drives your ad spend forecast for Q3/Q4

Inventory-system integration flagged, Shopify/Amazon/NetSuite files are fast to underwrite

Compare

How inventory financing compares to adjacent products

Help your team route enquiries to the right product on day one.

vs Purchase Order Financing

PO finance covers a specific incoming order; inventory finance secures against stock already on hand.

View Purchase Order Financing

vs Revenue-Based Financing

RBF is a bet on future revenue with no collateral; inventory finance is asset-backed at lower cost.

View Revenue-Based Financing

vs Accounts Receivable Financing

Combined A/R + inventory ABL is the standard structure for larger scale-up facilities.

View Accounts Receivable Financing

Our lead generation process

How we generate inventory financing leads

Every enquiry is captured, consented and vetted before it reaches your CRM.

Source channels

  • SEO for 'Amazon FBA financing' and 'e-commerce inventory loan'
  • Shopify / Amazon seller community partnerships and podcast placements
  • Google Search Ads on Q3/Q4 peak-season stocking intent
  • Referrals from RBF and MCA borrowers whose real need is inventory build

Data captured on each lead

  • Current inventory value, SKU count and turnover rate
  • Sales channel (Amazon FBA, Shopify, wholesale, retail, marketplace)
  • Monthly revenue and gross margin
  • Existing lender / UCC status
  • Peak-season timing and requested facility size

Vetting workflow

  • Sales-channel filter (Amazon-only vs Shopify-only vs all)
  • Inventory system verification, Shopify/Amazon/NetSuite integration check
  • Existing UCC lien flag when borrower discloses bank facility
  • TCPA + CAN-SPAM consent

What a lead looks like

Verified enquiry

$50k · Inventory Financing

LLC · US-based · phone-verified decision-maker · TCPA consent on file

Current inventory value, SKU count and turnover rate
Sales channel (Amazon FBA, Shopify, wholesale, retail, marketplace)
Monthly revenue and gross margin
Existing lender / UCC status

Who this suits & how we qualify

Best fit for

Specialty inventory and e-commerce lenders, ABL funds.

Qualification standard

  • Sales-channel filter (Amazon-only vs Shopify-only vs all)
  • Inventory system verification, Shopify/Amazon/NetSuite integration check
  • Existing UCC lien flag when borrower discloses bank facility

Turnaround

Fresh, consent-captured enquiries delivered to your CRM inside your agreed response window.

Broker FAQs

Common questions from buyers of inventory financing leads.

Related products

Other working capital lead flows we supply.

Business Line of Credit

Revolving working capital, draw only what you need.

Learn more

Merchant Cash Advance

Advance against future card sales, flexible repayments.

Learn more

Alternative Financing

Short-term & unsecured term loans outside traditional bank underwriting.

Learn more

Ready for vetted Inventory Financing enquiries?

Tell us your credit box and volume, we'll come back within one business day.